Co-founder and Head of Content
A passionate advocate for science, technology, engineering and maths (STEM), Heather co-founded STEM-specialist media company Refraction Media in 2013 with a view to creating a smarter future – one in which everyone has access to the skills they need to make a better planet. Heather worked for over a decade as a science news journalist and producer at the ABC and CSIRO before becoming managing editor of science magazine, Cosmos, where she was runner up best Editor (circ, >25,000) in 2012. As Refraction Media’s head of content, Heather works with an awesome team of writers, designers and developers and with partners across the globe to develop digital products, VR stories and amazing magazines full of stories to inspire the next generation.
Co-founder and CEO
With a flair for developing results-oriented, collaborative partnerships and a passion for increasing the understanding and real-world relevance of STEM in schools, businesses and homes, Karen found her sweet spot when she co-founded Refraction Media in 2013. Two decades of experience in print, broadcast and digital media has helped Karen to apply a large-scale vision to developing strategic communications platforms as well as a host of custom solutions for clients. With a focus on collective impact, Karen has brought together over two hundred champions of STEM who share the Refraction vision: to inspire a smarter future. In 2016 Karen was a finalist for Publishing Executive of the Year and in 2015 a finalist in the Telstra Business Women’s Awards.
Heather is a dynamic publishing professional with five years experience in educational publishing. She worked as Managing Editor and Senior Editor at Pearson in the United Kingdom where she created a wide range of high quality materials, from print and e-books to interactive whiteboard software and online learning management materials, for educational institutions all over the world. She has a Bachelor degree in Science and specialises in content development for print, digital and online publications as well as editorial project management. She immigrated to Australia and joined Refraction Media as Production Editor in July 2014, bringing her educational expertise and dedication to detail to the publications she oversees.
Elise is a science, tech and business enthusiast, motivated to connect people with research that will propel their success. With qualifications in science and communications, Elise has worked across a broad range of industries, including financial services, agriculture, health and the environment. She has also carried out research in marine neuroscience at the Queensland Brain Institute. Elise is passionate about people and problem-solving. She enjoys searching through the rapid stream of new knowledge and technology for products and ideas that will provide lasting value. And creating eye-catching digital content to share the best solutions with companies and customers on the lookout.
Business Development Manager
Leah is a business development specialist with a special interest in social enterprise and entrepreneurship. With over 10 years experience taking new products to new markets, she cut her sales teeth with a renewable energy company at the forefront of emerging solar technologies, before a nose for opportunity lead her to Singapore to transform a small Australian Scratch ‘n’ Sniff printer into an international sensory advertising agency. She now works with early-stage startup ventures to help build long term, sustainable sales potential. Leah holds an MBA and a Bachelor of Arts in Communication from the University of Technology Sydney (UTS).
National Integrations Manager
Kym is a driven, motivated and enthusiastic sales and marketing professional with over 25 years experience, applying her wealth of knowledge and experience as Refraction Media's National Integrations Manager. She has exceptional negotiations skills and leadership experience in multimedia platforms; her expertise in publishing and digital media in particular ideally match her position in our team. In addition to media, Kym has worked in sales and marketing positions in the retail and consumer electronics industries, and has run a family real estate business. Her talents in these areas are coupled with excellent relationship-building skills, and she prides herself on being focused on a high level of customer service and delivering great outcomes for clients.
Valeria is an ambitious college student with interests in marketing and media. She is currently studying a Bachelor of Business degree at the International College of Management Sydney, as well as undertaking a full time internship with Refraction Media. Her aims are to develop and excel in skills that will help her realise her ambition of become a marketing and media entrepreneur. Through the guidance of the supportive team at Refraction Media, Valeria is engaging in a range of technical roles within the publishing branch of the company; striving to achieve the company's objectives at the same time as increasing her personal expertise in the world of business.
With over 20 years of experience and specialising in print design, Katherine has developed a strong passion for logo development, web design, illustration, photography and all things creative. She has worked in publishing, design, and advertising – earning her various honours such as the 2009 Peoples Choice Award, 2009 Education & Arts Award and the Graphic Designer of the Year 2006 Bell Award. In 2010 Katherine decided to run her own business under the name KatPower Design. Katherine enjoys working with clients who possess an optimistic attitude towards life with moral and passionate intentions, and currently assists Refraction Media with all things fun and creative!
Social Media Coordinator
Gemma is a writer and social media whiz who is passionate about getting people more engaged with STEM – even when cat videos, Kimye and kale juice continue to flood news feeds! She has worked with CSIRO's social media team and has stories published in Science Meets Business, Postgraduate Futures, Careers with Code and Cosmos Magazine. She began her career at Refraction Media as an intern before landing a role as Editorial Assistant. Now in her role as #SocialMediaCoordinator, Gemma keeps Refraction Media's channels updated with fresh content, building audience engagement and brand awareness. She loves finding new ways to get people from all backgrounds excited about science, whether it's through a quick tweet or a viral GIF.